Privacy Policy

Overview

Photo Tools Plus ("we", "our", or "us") respects your privacy. This policy explains how we collect, use, and protect your information when you use our website.

Data Controller: Andreas Stehn, Laröd, Sweden
Contact: Contact Form

Information We Collect

Calculator Inputs

When you use our calculators, your inputs (focal lengths, apertures, etc.) are processed entirely in your browser. We do not store or transmit your calculator inputs to our servers.

Contact Form

When you submit our contact form, we collect:

• Your name
• Your email address
• Your message content
• Submission date and time

Legal basis (GDPR): Your explicit consent when submitting the form.
Retention: Contact submissions are retained for up to 2 years, then deleted.

Automatically Collected Information

We collect basic analytics data:

• Pages visited and time spent
• Referring website
• Browser type and device
• Approximate location (country level)
• IP address (anonymized)

Legal basis (GDPR): Legitimate interest in understanding site usage and improving our services.

Cookies

We use the following types of cookies:

• Essential cookies: Remember your cookie consent preference
• Functional cookies: Remember calculator preferences (optional)
• Analytics cookies: Understand site usage (requires consent)
• Advertising cookies: Serve relevant ads (requires consent)

You can manage your cookie preferences using the banner shown when you first visit, or by clearing your browser cookies and refreshing the page.

Third-Party Services

We may use the following third-party services (only when you consent to analytics/advertising cookies):

Google Analytics

For understanding how visitors use our site. See Google's Privacy Policy.

Google AdSense

For displaying advertisements. You can opt out at Google Ads Settings.

Your Rights Under GDPR

If you are in the European Economic Area (EEA), you have the right to:

• Access — Request a copy of your personal data
• Rectification — Request correction of inaccurate data
• Erasure — Request deletion of your data ("right to be forgotten")
• Restriction — Request we limit processing of your data
• Portability — Request your data in a machine-readable format
• Object — Object to processing based on legitimate interest
• Withdraw consent — Withdraw consent at any time (for consent-based processing)

To exercise these rights, contact us. We will respond within 30 days.

You also have the right to lodge a complaint with your local data protection authority (in Sweden: IMY).

Your Rights Under CCPA

If you are a California resident, you have the right to:

• Know — Request disclosure of what personal information we collect
• Delete — Request deletion of your personal information
• Opt-out — Opt out of the sale of personal information (we do not sell your data)
• Non-discrimination — We will not discriminate against you for exercising your rights

To exercise these rights, contact us.

Data Security

We implement appropriate technical measures to protect your data, including:

• HTTPS encryption for all connections
• Secure server configuration
• Limited access to stored data

Data Retention

• Contact form submissions: Up to 2 years
• Analytics data: Per third-party provider policies
• Cookies: See individual cookie durations in your browser settings

International Transfers

Your data may be processed by third-party services (e.g., Google) in countries outside the EEA. These transfers are protected by Standard Contractual Clauses or equivalent safeguards.

Children's Privacy

Our site is not directed at children under 16. We do not knowingly collect information from children.

Changes to This Policy

We may update this policy from time to time. Material changes will be posted here with an updated date. Continued use after changes constitutes acceptance.

Contact Us

For privacy-related questions or to exercise your rights, please contact us.